CMO Summit – Madrid 2011February 23, 2011 This is the fourth consecutive year that the most trendy companies in the marketing sector meet at CMO Summit. And Quiterian took part in this event as Sponsor Exhibitor. From its stand, Quiterian could show marketing experts of the main Spanish companies how its Advanced Analytics platform for business users can respond to the current challenges of marketing departments. After being in the CMO Summit, Quiterian considers its presence in the event to be very positive, since high level assistance was registered and great quality presentations and discussions were held. Among others topics, Marketing in social media was discussed, as well as disruptive communication channels management, successful campaigns that have set a trend in the business of their companies, etc. There was also time for a round table, where assistants shared points of view on the different discussions and activities organized in such intense day. In reference to the exhibitors, all of them belonging to state-of-the-art technologies sectors in the country, demonstrated to be essential in such changeable and dynamic world for marketing departments of any sector. |