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Quiterian, Exhibitor Sponsor of IV Chief Marketing Officer Summit 2011

February 18, 2011

This is the fourth consecutive year that the most trendy companies in the marketing sector meet at CMO Summit.

Some of the best marketing strategies and campaigns will be discussed by their authors/responsibles on February 23 2011, in the fourth edition of this forum. This has in fact turned into one of the most expected meeting places for marketing directors and managers all around the country to exchange their experiences.

QUITERIAN will be back again in this event as Sponsor Exhibitor and will count on enough place to show marketing experts of the main Spanish companies how its Advanced Analytics platform for business users can respond to the current challenges of marketing departments.

Program

  • CMO’s CHALLENGES.
    Santiago Sáinz, Marketing Director at Ford
  • NEW PERSPECTIVE: FROM 2.0 MARKETING TO 3.0 MARKETING.
    Juan Luís Moreno, Internet’s Strategies Director at Vocento.
  • DIGITAL MARKETING, IN THE VANGUARD OF TECHNOLOGY.
    Rafael Llopis, Responsible for Acquisition, Customers, Brand and Media at DIGITAL+.
  • SOCIAL MEDIA AND NEW USES OF INFORMATION.
    Enrique Tellechea, Brand and corporate identity Director at Grupo Banco Popular.
  • SPORT MARKETING: THE ENGINE IN THE SPORT’s BUSINESS.
    Jose Carlos Gaspar, Marketing Director at Unicaja
  • THE KEY TO SUCCEED: STRATEGIC CUSTOMERS’s MANAGEMENT IN A COMPETITIVE ENVIRONMENT.
    Jaime Lobera, Marketing Director at Campofrío
  • SOCIAL MARKETING: THE ART OF HELPING ONESELF BY HELPING THE OTHERS.
    Discussion Board.
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