Jugettos chooses Dynamic Data Web for the flexibility and efficiency of its analytical power applicable to various areas

29 July 2010

Juguettos, one of the leading toy companies in Spain with 30 years of experience behind it and 184 stores spread across the country, has chosen Dynamic Data Web, Quiterian’s entirely web-based Dynamic Data Analysis platform, for all the potential offered by this software which can be used in various fields and departments.

Following the three basic principles of Fun, Experience and Profitability which have governed Juguettos’ 30 years in the business, uses of Dynamic Data Web will include analyzing the Juguettos Club. Thanks to DDWeb’s ability to find profiles, it will be possible to determine the average profile of Club members, find out the different member profiles, specify the Club’s profitability and analyze marketing campaigns with a 360º vision of the information.

DDWeb will also enable the company to analyze its stores, providing management with a global view of business performance through the Buy / Sell / Profitability dashboard, so that it will be possible to quickly and easily identify niches and opportunities, cross-selling possibilities, seasonality, best selling days, etc.

Other applications that Juguettos is to use DDWeb for include Assortment Analysis in purchase, sale, stock and profitability, Imports Analysis for import order tracking and cost analysis per cubic meter, Production Control for billing times and hours with highest billing, Accounting Reporting giving comparative sales per customer between certain dates, and Incident Analysis.

“Having a company like Juguettos as one of our customers is a source of pride and another great opportunity to see how Dynamic Data Web can help leading firms in many different sectors to turn information into useful knowledge, gain a better vision of their business and streamline decision making,” says Patrice Pelletier, Key Account Manager for Marketing Business at Quiterian. “In short, to be more flexible and more efficient. To be more competitive.”