Retail

360º view of business and customers

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Quiterian Analytics for Retail Download

In such concentrated sector such as retail, only a deep business knowledge can provide the companies operating in it with a clear competitive advantage. Quiterian Analytics puts advanced Data Mining and Predictive Analysis techniques into practice in order to aceed to big volumes of data on sales, stock,… instantly and to make advanced analysis with those data, extracting from them relevant information for the business.

Efficient management of customers’ portfolio and maximization of the organization’s expertise through automating processes are, in addition to a 360º business view, crucial matters in order to achieve that clear competitive advantage.

Knowing customers in depth, their likes, needs and purchasing bahaviour, will offer retail companies a full vision of their customers and will let them identify sales opportunities and anticipate to their rivals. In a similar way, Quiterian Analytics's advanced analytics techniques allow retail companies to analyze their current customers’ portfolio, to predict customers churn or to detect customers’ value loss soon. This means, managing its customers portfolio efficiently, all along their lifecycle, from their acquisition to their retention, and reinforcing the most profitable ones’ loyalty.

On the other hand, once the retail company has acquired certain experience in its suppliers and/or distributors management, in the stock relocation, in the coordination of the shops’ network activity, etc. can easily put it automatically into practice. The systematization of its processes will let it optimize costs and incomes and be therefore more efficient and competitive.

Some advanced analytics solutions provided by Quiterian Analytics are the following:

• Anticipation is a business opportunity
• RFM (Recency, Frequency, Monetary) analysis
• Cart path knowledge
• Profile high value customers (Share Wallet)
• Integrated business view: all data sources together